Industry News, Printers News

Smurfit Kappa Honored by FlexoTech for Pre-print Liner

Pre-print liner was designed for Beck’s beer.

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By: DAVID SAVASTANO

Editor, Ink World Magazine

Smurfit Kappa’s innovative pre-print liner came out top in this year’s FlexoTech International Print & Innovations Awards.   The pre-print liner, which was designed for leading beer brand Beck’s, took the honor in the ‘Sacks and Corrugated Pre-Print Liner’ category.   The complex liner required a high concentration of ink coverage to meet the customer’s brief of realistic, stand-out print. In order to achieve the attention-grabbing finish, composite colors were used to build the brand’s ...

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